Jacci See, a Madison Wisconsin area top realtor, has 35+ years of real estate expertise. “Real estate in the Madison & Middleton market is complex. Now more than ever, your realtor needs negotiation skills.”
Jacci teaches Certified Negotiation Expert classes in South Central Wisconsin. According to See, “82% of sellers expect agents to have excellent negotiating skills (and yet only 42% are happy with negotiated transactions!)”
The Certified Negotiation Expert (CNE) designation means Realtors® and real estate professionals expert possess negotiation skills. According to See, when realtors know how to negotiate transactions, they sell client’s property faster and for more money. Characteristics of realtors who can close the deal include:
- (over) Preparation is key
- Seeing the BIG picture and staying cool
- Trusting reputation
- Defining concessions
- Writing terms at the right time
- Finding allies / speaking with the decision maker
- Getting for a give
- Talking more than money
- Breaking down barriers and humanizing discussions
- Knowing when to walk away
Along with excellent real estate negotiations, Jacci See says other skills sets are important in your realtor. “Some of Madison Wisconsin’s best realtors have skills across a broad range. Continuing education and pushing yourself to stay ahead of trends make buyer and seller transactions better.”
The ABR designation =Accredited Buyer’s Representative (ABR®). It’s designed for real estate buyer agents who work directly with buyer-clients. Realtors with these skills see real estate transactions from the eyes of home buyers.
The Certified Residential Specialist (CRS) is “The highest Designation awarded to sales associates in the residential sales field. The CRS Designation recognizes professional accomplishments in both experience and education.”
The Graduate REALTOR® Institute (GRI) is the mark of a real estate professional who has made the commitment to provide a high level of professional services by securing a strong educational foundation. REALTORS® with the GRI designation are highly trained in many areas of real estate to better serve and protect clients.
The e–PRO® certification program teaches realtors how to effectively use real estate technology to grow their business and make it more efficient. What this means for sellers, is that realtors understand how to leverage digital marketing.
NAR’s Green Designation says your realtor issues of energy efficiency and sustainability in the various facets of real estate.
See advises home buyers and sellers to research realtors – to make sure they have the skill set to find their dream home or sell their existing property. Hiring a realtor or real estate team for home selling or buying in our market requires a lot of work; you want someone in your pocket fighting for your best interest.